Whether it’s retail or services or something in between, a small business must have a solid marketing strategy in place to help build a relationship with their customers. Insert Twitter’s new interactive guide which is here to help a business build that strategy – no matter what level of understanding they’re at.
The interactive guide begins by asking you how well you understand Twitter. For each section, you’ll get four graphically rich tutorials about beginner, intermediate and advanced Twitter topics.
For each section, you’re able to click on a button to proceed to a relevant page somewhere in Twitter’s business or help pages.
A small business now has the option to utilise in-depth analytics, specific advertising strategies and content calendars to support their business social media strategy.
In the intermediate bracket, there is an option to download the #MktgKickstart tool kit, which is a collection of useful tools to review your profile, create a content calendar and write tweets from template.
Get started: Small Business Guide to Twitter